Standard search engine marketing |
E-Solutions Standard Search Engine Optimisation
So just how important is Search Engine Optimisation, well in short if your website has not been optmised then you are extremely unlikely to be able to attract new clients from a standard web search. You may think that because your website is present that clients will automatically find your products/services when they type this into the search engine. It is a well known fact that most surfers never even look past the second page of search enties to find what they are looking for, it is therefore e-solutions policy to ensure that all of our clients have at least the basic level of search engine optimisation carried out on their web site during the initial web design phase. E-Solutions Standard Search Engine Optimisation Activity
During our Search Engine configuration and analysis we will undertake severall techniques to ensure your site is given the best chance to rank in the search engines. Some of the activities that are key during this time are: - Free Site Search Engine Optimisation report.
- Initial Build of site (e-commerce option, design and build
- Definition of 1 - 3 keywords to drive focussed traffic
- Search engine optimisation across web site.
- Site submitted and verified to Google, Msn, Yahoo
- Sitemaps and robots text files created
- Site optimised for keywords in Meta tags.
- Sales copy content optimised for keywords
- Pay Per Click campaign defined for keyword(s)
- Client website training for content update's (e-commerce version)
Our team will be liasing with your marketing teams and business managers to ensure that we fully align these critical elements of the web site design to your branding and business plans.
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